Hyundai i30: One Million+, Yet Bad Omen For India
With more than a million already sold globally, the i30 remains to be the Hyundai’s best seller. Developed specifically for the European market, the first gen i30 (2008) heralded a new era for the company with an escalated brand awareness.
The car appeals to young, progressive buyers who wants a car that not only performs well but also looks great and more practical. Not surprisingly, it became an impeccable alternative to some of the class leaders in the segment – VW Golf and Ford Focus, with refined styling, comfort and packaging, more standard features and lower emissions.
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The premium hatches like the Polo and Fabia too lose a great deal of sales to the efficient entry-level sedans. That’s probably the same case why Volkswagen simply evades and fears to launch the Golf, while it tries to bridge the gap by inducting some embellished variants of the existing Polo.
[This article was written for and has also been published in Indianautosblog ]
Photo Credit: Gearpatrol.com